Subreddit to Million-Dollar Business

Thousands of people go viral on Reddit every day.

There are 138,000 active communities on Reddit and almost all of them can inspire or validate a business.

Reddit is packed with groups focused on just about everything, giving you a direct line to see what problems people are talking about and what they need.

Using a tool like GummySearch you can analyse subreddits and categories and determine the common problems and trends.

Here’s a list of some I’ve found with potential:

Opportunity #1: r/tipofmytongue

An AI App could do this. You can train it on some of the Reddit posts from this subreddit to help with some of the more vague requests.

Opportunity #2: r/sales

It seems a common problem for the B2B sales community is integrating AI into CRMs, ineffective cold calls, and difficulties in building rapport while selling.

There are a few businesses you could build for this:

Opportunity #3: r/ppc

Conversion tracking is one of the biggest problems facing the digital advertising community - it’s a very complex problem to fix. But companies that have provided ways to improve conversion tracking have been very successful.

It’s worth noting, that despite these SaaS companies doing well, conversion tracking is still a very big problem and still has a long way to go.

Creating an agency that helps businesses improve their conversion tracking by implementing systems, processes and tech would be very valuable for a lot of big advertisers.

Opportunity #4: r/seo

With Google introducing a load of new AI features that impact search results as well as releasing new algorithms for helpful content, many businesses are worried that they’ll lose organic search traffic (which is already happening to a lot of websites).

Here are a few businesses that could help:

Start by finding a subreddit that aligns with your interests or where you have expertise. Look for communities with active engagement, passion, and a clear need or problem that members frequently discuss.

Become an active member of the subreddit. Participate in discussions to get a deeper understanding of the community's needs, problems, and what solutions might already exist. This is crucial for identifying gaps in the market.

Before diving into business, validate your idea with the community. You could share concepts, ask for feedback, or even propose a prototype of your product or service. Their reactions can provide valuable insights and help refine your offering.

Based on the feedback, develop an MVP—a version of your product with just enough features to satisfy early customers and provide feedback for future development. This step is vital to test your understanding of the community's needs without overcommitting resources.

This video shows you how to build an MVP properly.

As your MVP circulates, gather and analyze feedback. Be ready to iterate based on what you learn. This iterative process is key to creating a product that truly resonates with your target audience.

Once you have a product that meets the community’s approval, start formalizing your business. This includes setting up a legal structure, creating a brand, and preparing for larger-scale operations.

Develop a marketing strategy that speaks directly to your subreddit community and beyond. Since the community played a significant role in the product’s development, emphasize this in your marketing to strengthen credibility and appeal.

With your initial community as your base, expand your marketing efforts to similar audiences outside Reddit. Use insights gained from your primary users to refine your approach and grow your customer base.

Finally, always look for ways to innovate and expand your offerings. Use the community for ongoing inspiration and stay alert to new needs and opportunities as they arise.

Rather obviously, use Reddit to find people affected by the problem/s your business solves. Reply to their posts with value and share how your business is a solution. You can also create posts in the relevant subreddits that provide value and educate the community.

You can use tools like Syften and Ddevi to track Reddit/Twitter for certain keywords - that way as soon as someone posts something relevant to your business you can reply straight away.

You can also use this tool to help you create stories for Reddit to promote your product in a less spammy way.

Create videos on TikTok, Reels and YouTube showcasing your product, educating the community and answering frequently asked/searched questions.

Similarly, create content for your blog and newsletter that helps your website rank on Google and engages/nurtures your existing audience.

Advertise on Google, Meta, Twitter and anywhere else your audience hangs out. For example, if it’s a B2B solution, try LinkedIn Ads.

Implement a referral program that rewards your customers for bringing in new customers. A compelling incentive could encourage them to share your product more actively, leveraging word-of-mouth marketing.

The best businesses solve specific problems. I’ve created an ever-expanding database of problems that are begging for a better solution.

Are you tired of wasting time and resources on business ideas that just don’t stick? It’s not because you’re not smart or hardworking - it's because you’re not focused on solving the right problems.

This database takes the guesswork out of entrepreneurship. Instead of sifting through endless ideas, you’ll have access to a curated list of high-potential problems that are begging to be solved.

Here's what you get:

Benefits: